By Otto Santa Ana
"...awash lower than a brown tide...the relentless move of immigrants..like waves on a seashore, those human flows are remaking the face of America...." given that 1993, metaphorical language reminiscent of this has permeated mainstream media reporting at the usa' turning out to be Latino inhabitants. during this groundbreaking ebook, Otto Santa Ana argues that faraway from being mere figures of speech, such metaphors produce and maintain destructive public perceptions of the Latino neighborhood and its position in American society, precluding the view that Latinos are vested with an analogous rights and privileges as different citizens.
Applying the insights of cognitive metaphor concept to an intensive average language info set drawn from countless numbers of articles within the Los Angeles Times and different media, Santa Ana finds how metaphorical language portrays Latinos as invaders, outsiders, burdens, parasites, illnesses, animals, and weeds. He convincingly demonstrates that 3 anti-Latino referenda handed in California as a result of such imagery, quite the notorious anti-immigrant degree, Proposition 187. Santa Ana illustrates how Proposition 209 organizers broadcast compelling new metaphors approximately racism to cajole an citizens that had formerly supported affirmative motion to prohibit it. He additionally exhibits how Proposition 227 supporters used antiquated metaphors for studying, institution, and language in charge Latino kid's speech—rather than gross structural inequity—for their faculties' failure to coach them. Santa Ana concludes through calling for the production of rebel metaphors to contest oppressive U.S. public discourse approximately minority communities.
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Additional info for Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discourse
Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discourse by Otto Santa Ana